How to Love Putting Yourself Out There Even If You’ve Hated It Before

Most coaches, solopreneurs, entrepreneurs and small business owners hate marketing and sales. And, it doesn’t take long for them to no longer be in business.

The ones who stick with it and grow a thriving business realize that great marketing and sales isn’t about them, their company or their service. The same is true for you. Your super effective marketing and sales is not about you. Let me repeat that: it’s not about you.

When all of your marketing, sales and conversations with potential clients focuses on them – the potential clients – you may just find yourself having a great time.

Why did you start your business in the first place? What do you want, really want, for your clients? Why do they want what you have to offer? How does your service or product make their life better? Way better?

How to Love Putting Yourself Out There Even If You've Hated It Before

If you notice you’re talking about yourself, your training, your awards, your invention, your process, your program, your cool product or your excellent price point, stop yourself mid-sentence. Apologize. Then start over and ask them about their problem, needs, hopes and desires.

After you’ve had all potential client conversations that way for awhile, then let me know how you feel about marketing and sales . . .

As always, post your comments, experiences and insights below …

Full Glory

“It’s not going to work.”
“I’m not good enough.”

Ah, the dream-killer voice
of my human self.

That’s my cue 
to turn it over 
to the Divine.

Dearest High Glory of All, 
I give you this doubt and fear.

I don’t need to 
try to muscle out of it.


I simply give you 

my perceived limitations



Bobcat
Perhaps this situation calls for my inner bobcat?

and then go about my business,

living my Full Glory of You.

As always, please post your thoughts and comments below . . .

What’s the True Value of Remembering Who We Are?

Recently, one of my clients thought she didn’t have what it took to change a habit. Another wasn’t sure she had enough entrepreneurial drive to develop a successful business. And another didn’t feel she had support in her life.

The solution for each of them is exactly the same. The solution for any lack that you or I feel is the same. Remembering who we are.

When each of us knows, really knows in our bones, that we are The Entire Ocean in this one unique drop, then we lack nothing. Nothing.

What’s the True Value of Remembering Who We Are?
Ah, to be as clear on who we are as are these magnificent horses.

For the first client, when she owns that she is fortitude and strength and love and Spirit incarnate, then she dissolves that habit. When the second one knows that she is God-driven, then she can do anything. And, when the third one recognizes that she is Support, then she no longer looks for support.

So what about you? What do you tell yourself that you lack? When you become quiet and still and straighten your spine, what do you know about who you are?

As always, I’d love your thoughts and comments below. Proclaim your true identity here now!

Who Is Our Best Self When We Make Mistakes?

This is a question I asked myself after I’d sent an email to a new client with a typo in her email address. Needless to say, she didn’t receive it. And, I didn’t realize that for several days.

Here’s the answer that came to me when I asked myself, “What does my best self look like when I make a mistake?”

She apologizes. And, quickly and fully admits she messed up. She fixes whatever she can. She asks the other person what they need for it to be cleaned up. If it fits for her, she does whatever the person requested or offers what does fit for her.

She loves herself throughout. She doesn’t criticize, demean or shame herself. She good-heartedly acknowledges her humanness.

Who Is Our Best Self When We Make Mistakes?

Ah, to be as shimmery as this begonia flower, even as I am correcting a mistake.

She lets it go. With lightness and humility, she moves on . . .

What does your best self say? I’d love your thoughts and comments below.

(Excerpted from my forthcoming book, “Strong from Within: Simple perceptions and practices for transforming stress and overwhelm into clarity and purpose”)

What If You Have the Key to Your Freedom?

“So oftentimes it happens that we live our lives in chains
That we never even know we have the key . . .”
~ Lyrics from Already Gone, Eagles

Earlier today one of my clients sent me these lyrics because they reminded her of some of our coaching conversations. The Eagles were my sister’s favorite band when we shared a room in the mid seventies. I’ve probably heard that song a thousand times and never heard those lyrics on their own.

It’s strange that I had never picked out those specific lyrics because they are meaningful to me. The foundation of my life purpose involves helping us free ourselves from our innocently self-created prisons. Thank you Eagles for planting seeds in my teenage psyche!

So what is this key?

Over and over again, as I grow and evolve and as my clients grow and evolve, I see that the less involved we are with the content of our thoughts, the more free we are.

When we recognize there is actually a witness to all these thoughts – and that we are that witness – we begin to realize we may not be as crazy as we have feared. Indeed, we tend to have some crazy thinking, but we are not that. We are the witness of that.

And, when we recognize that we can choose to not engage with trying to take care of all the problems that seem to be in our thoughts, we have freed up a whole bunch of time and energy for living.

What If You Have the Key to Your Freedom?
Ah, to living!

Imagine if we never again tried to answer the question, “I wonder what he is thinking about me?” Or, if we simply noticed that we were once again upset for being upset but allowed ourselves be okay with it. Nothing to fix. Or, we started to rehearse what we were going to say and realized we didn’t need to rehearse.

So, what about you? What if you are not your thoughts? What if you don’t have to fix the problems of your thoughts? What if you don’t have to attempt to control every aspect of your existence? What if you notice that your true identity is part of All That Is? And that life is organizing itself beautifully without addressing all that repetitive thinking inside you?

What a glorious key to our freedom . . .

(Excerpted from my forthcoming book, “Strong from Within: Simple perceptions and practices for transforming stress and overwhelm into clarity and purpose”)